Advanced Pixel for Barion

Barion Pixel integration for WooCommerce with full e-commerce event tracking, cookie consent support, and WP Consent API compatibility.

Features

• Base Barion Pixel: Loads the Barion tracking script site-wide (pageView fires automatically)
• Full Event Tracking: All mandatory e-commerce events per Barion documentation
  • contentView: Fired on product pages
  • addToCart: Fired when items are added to cart (client-side, works with page caching)
  • initiateCheckout: Fired when checkout begins
  • purchase: Fired on successful order completion (with duplicate prevention)
  • setEncryptedEmail: Sends billing email to Barion on purchase (encrypted by bp.js)
• WP Consent API Integration: Universal cookie consent support — works with CookieYes, Complianz, Real Cookie Banner, GDPR Cookie Compliance, Cookie Notice, and more
• Cookie Law Info Fallback: Direct integration for sites using CookieYes/Cookie Law Info
• Admin Settings Panel: Easy configuration through WordPress admin
• Debug Mode: Console logging for testing and development
• bp.js Double-Load Detection: Safely coexists with other plugins that load bp.js (e.g., Barion Payment Gateway)

Installation

1. Upload the advanced-pixel-for-barion folder to /wp-content/plugins/
2. Activate the plugin through the ‘Plugins’ menu in WordPress
3. Navigate to Settings > Barion Pixel to configure

Configuration

Admin Settings

Access the settings page at Settings > Barion Pixel in WordPress admin.

Pixel ID (Required)

Enter your Barion Pixel ID (format: BP-0000000000-00). The Base Pixel will be loaded on all pages once this is set.

Enable Full Pixel Tracking

Toggle to enable/disable e-commerce event tracking. When disabled, only the Base Pixel loads (pageView for fraud prevention).

Debug Mode

Enable to log all Barion Pixel events to the browser console for testing.

Compatibility

• WooCommerce: Required for full event tracking (base pixel works without it)
• Barion Payment Gateway (woocommerce-barion): Coexists perfectly — that plugin handles payments, this one handles pixel tracking
• Page caching: Fully compatible (addToCart uses client-side JS)
• Cookie plugins: Any WP Consent API compatible plugin works automatically

Requirements

• WordPress 5.0 or higher
• PHP 7.2 or higher
• WooCommerce 5.0+ (for full event tracking)
• Optional: WP Consent API for universal cookie consent support

License

GPL-2.0-or-later — see LICENSE for details.

Changelog

1.0.0

• Initial release
• Base Barion Pixel (pageView) implementation
• Full event tracking (contentView, addToCart, initiateCheckout, purchase, setEncryptedEmail)
• WP Consent API integration
• Cookie Law Info fallback integration
• Admin settings panel with debug mode
• Client-side addToCart (compatible with page caching)
• Variable product support
• Duplicate purchase prevention
• bp.js double-load detection